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19 Feb Packaging Designer – Chennai
Salary & Details
Salary: Upto 12 LPA
Experience: 3-7 years
Monday to Friday
10:00AM to 7:00PM
The Brand
A creative studio specializing in branding and packaging is transforming products with innovative designs that captivate consumers. They craft visually striking packaging that strengthens brand identity by blending aesthetics, personal style, and essential details. Their expertise spans a variety of products, including cookies, agarbatti, sunflower oil, dark chocolate, and ice cream. Trusted by brands like Ajwa, Bakers, Go Farm, and Milky Mist, they bring a deep understanding of market trends and consumer engagement, turning packaging into a powerful storytelling tool.
Skill Set
An ideal candidate should have strong creative and technical skills to develop innovative packaging solutions. Proficiency in CorelDRAW, designing sidelines, preparing print-ready files, and coordinating with vendors is essential for high-quality production. Understanding branding, consumer psychology, and market trends helps create impactful packaging. Knowledge of materials, printing techniques, and sustainable packaging solutions is highly valued. Strong collaboration skills with branding, marketing, and product teams, familiarity with industry regulations, evolving packaging technologies, and fluency in Tamil are crucial for success in this role.
Responsibility
A packaging designer is responsible for conceptualizing and executing designs that align with brand identity and consumer appeal. They develop dielines, creating print-ready files, and collaborate with vendors to ensure seamless production. Researching materials, finishes, and sustainable alternatives is essential for eco-friendly solutions. They work closely with branding, marketing, and product teams to ensure design consistency. Additionally, they must adhere to industry regulations, labeling requirements, and sustainability guidelines while staying ahead of packaging trends and innovations.